Central Pines Regional Council has partnered with Valonda Calloway of ValCal Media to offer media training to elected officials from any local government in Chatham, Durham, Johnston, Lee, Moore, Orange, and Wake counties.

This course is strongly encouraged for those who are new to public office, but all elected leaders can attend.

The workshop will cover:

  • What the media wants
  • A reporter’s day
  • Crafting concise sound bites
  • The magic of editing
  • How to block and bridge
  • Body language
  • Vocal delivery
  • What to wear
  • Getting comfortable in front of the camera
  • Webcam best practices (Zoom, WebEx, Teams)

Lunch will be included.

Note: During the course, participants will be recorded responding to real-world media questions based on their role and community, watch the video playback, and receive real time constructive feedback.

Register Here

Central Pines Regional Council Office